IGT’s Focus on Content Localization Fuels Company’s Success in RomaniaAccentul pus de IGT pe localizarea conținutului alimentează succesul companiei în România

Over the last 18 months, IGT has more than tripled its performance-driven content portfolio for the Romania gaming market and re-established itself as a serious content provider for local casinos. The Company has been vocal about its reinvigorated commitment to the region and credits the success of its localization strategy to its astute use of player insights, performance testing, and customer feedback. “Now that IGT has established...