Betfair Stops Sponsoring FC BarcelonaBetfair a încetat sponsorizarea pentru FC Barcelona
02 sept. 2011

Betfair Stops Sponsoring FC BarcelonaBetfair a încetat sponsorizarea pentru FC Barcelona

Betfair representatives explained that this decision was taken because of the adoption of a brand new marketing strategy the company will embrace in the future. According to the new marketing strategy, Betfair will no longer sponsor clubs and player associations in the future. The new marketing strategy will focus instead of recruiting so-called „brand ambassadors” by creating sponsorship agreements with renowned players...

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