THE SECRETS OF CASINOS (VIII) – THE CONVENTIONS FROM VEGASSECRETELE CAZINOURILOR (VIII) – CONVENȚIILE DIN VEGAS
The Americans make money from everything. You don’t know how easy is the way from your hotel room through a convention hall into a casino room, in front of a roulette. There are thousands of conventions in Vegas every year, from 150 people for the Nevada Court Reporters Association to almost 150,000 for the Auto Expo. There are the well-known ones such as CES – Consumer Electronics Show (premiering the newest technology, from...
The Scent of EXHILARATION ENTUZIASMUL parfumului ambiental
Keeping your guests energized and enthusiastic is part of the day in and day out of the gaming industry. Enlighten their senses, engage their emotions and enhance their experience with the power of scent. ScentAir is the leading global provider of scent delivery solutions. Our advanced systems enhance environments, communicate brands and create memorable experiences. With systems in resorts, casinos and entertainment complexes...
ScentAir România launches scent marketingScentAir România lansează marketingul cu arome
Scent marketing is taking a flight in gaming markets in Europe: the use of scent to strengthen brands, connect with customers and increase the amount of time customers spend in one venue is quickly becoming very popular with casino and gaming hall managers. We spoke with Sander Schaap, who, together with George Catanescu, are the frontmen of ScentAir Romania. The General Manager tells us what scents can do for gaming venues and their...
