The Antismoking Law jeopardizes the business environment of the gaming industry in Romania!Legea Antifumat periclitează mediul de afaceri din industria jocurilor de noroc din România!
A popular Romanian proverb says that „Romanian people are more catholic than the Pope himself”. With us there is no room for midline, mediation, negotiation, empathy or discussing a law with the business environments that will be impacted by it, but simply, the extreme, abrupt, harsh, trenchant path is chosen by the one who know better what we need (here it comes, of course, the omniscient Romanian legislator). The Antismoking Law,...
APEX gaming – breaking through with Intergame in RomaniaAPEX gaming – penetrează piața de jocuri de noroc din România prin Intergame
Intergame selects APEX gaming as key gaming machine partner Intergame is a leading gaming operator, being the Romanian company of Ritzo International that itself operates over 200 gaming clubs across Europe. The company focuses on high quality retail chain operations with strong and consistent branding, customer service and internal controls. Intergame is a key player in the Romanian gaming market. Having initially entered this market...
Fortuna Palace, ”conceptul unic”, lansat cu instrumentele de marketing folosite excesiv în gambling-ul românesc
Fortuna Palace, ultimul operator apărut în industria locală a jocurilor de noroc, și-a propus să revoluționeze marketingul din acest sector. În luna decembrie lansarea acestei săli de jocuri, anunțată cu surle și trâmbițe, promitea un concept unic, care să reflecte primul pas spre viitorul acestui business, deși nu a avut nici pe departe efectul scontat. Revoluționarea marketingului pe segmentul de luxury games s-a făcut cu bufet...